TNO at IBC 2019

13 Sep 2019 - 17 Sep 2019

The International Broadcast Convention (IBC) is a world-class exhibition that provides a platform to discover the latest trends and technologies on the media and entertainment sector. It is the most influential annual event for professionals engaged in the creation, management and delivery of electronic media, worldwide.

At IBC 2019 TNO will be present and showcasing its expertise  in a variety of ways:

The Conference

TNO is a co-writer alongside other parties involved in 3GPP standardization of the paper “5G Media Streaming Architecture” which outlines the new media streaming architecture that 3GPP has started developing, considering the latest advances in the media industry and the features offered by the 5G system. The new 3GPP 5G Media Service Architecture (5GMSA) focuses on different collaboration and deployment models between mobile network operators and media service providers. For more information contact Lucia D’Acunto.

Simon Gunkel will be presenting “Social VR Communication” during the Tech Talk "Forging the Next Generation of 360° Entertainment" on Monday 16 September from 11:45 - 13:00 in E102. Simon will report on our recent experiments in photo-realistic Social VR, allowing people to interact, communicate and collaborate with each other as if they are in the same place. We present an evaluation of our Social VR platform with 313 users in six experiences, for both 360-degree video and 3D volumetric VR. Further we outline the gaps the technology is currently facing and how standardization can help for an interoperable and wide spread adoption of Social VR.

TNO is founding member of the VR Industry Forum (VR-IF). The VR-IF targets to spread the availability of High Quality audiovisual VR experiences to consumers by advocating standards, profiles and guidelines.  Chris Johns, Vice-President of VR-IF will present the latest Guidelines 2.0, focusing on Live VR360, subtitles, watermarking and more on Sunday 15th September from 10.20-10.40pm in the Future Zone Theatre (Hall 8, Stand F40). Contact Tom De Koninck to know more.

The Exhibition

TNO is also involved in introducing the first high-quality Automated Broadcast production of hockey matches in the world with a Manual Situation Room application (VAR). The Virtual Director and the Manual Situation Room application is now being rolled out in the Nordics in 130 hockey arena’s. TNO’s Studio automated team created has worked together with LiveArena and partners. LiveArena will also demonstrate live Broadcast room, based on the same leading edge AI computer vision technology from TNO. You can find LiveArena at the Microsoft booth (Hall 1, C27). For more information contact Paul Valk.

Together with the Ultra HD forum, KPN, Harmonic and Samsung, TNO will demonstrate 8K UHD streaming at the UHD Forum stand (Hall 8, F23). To know more, contact Alexandre Gabriel.

TNO is partner in VR Together, a media project funded by the European Commission as part of the H2020 program. It aims at radically improving the experience by innovating in how media formats are used (i.e., how audio, video and graphics are captured, delivered and rendered at users’ homes). Finally VR Together will demonstrate a significant improvement of the feeling of being there together and the photorealistic quality of the content. On the booth at the IBC Future Zone, we will demonstrate the latest state of the project. You can find us at the Future Zone (Hall 8, F10). Contact Tom De Koninck for more information.

With HbbTV Operator Applications, TV Operators can deliver a more uniform user experience over multiple devices such as STBs and Smart TVs from different manufacturers TNO played a leading role in the realization of this standard. Teun van der Veen will give an update on the standard and the virtual STB use case in a HbbTV OpApp demo session at the booth of Vewd stand (Hall 8, F02) at 17:00 on the 16th of September.


Want to know more about TNO’s media expertise and technologies? Visit our TNO MediaLab website and our TNO Sport and Media Technology portfolio.

More Information?

If you are curious about any of these activities and would like to know more about what we do contact Teun van der Veen.


Ir. Teun van der Veen

  • Networks
  • Telecom
  • Social XR
  • Streaming Media


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